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There’s a New High-Tech Way to Spot Fakes


Nothing ruins a potential fashion coup quite like realizing all too late that you just spent this month’s rent on something that’s fake as shit. What customers and companies alike need is access to technology that could easily detect fakes, thus avoiding the anguish of a misleading purchase. Enter New York-based startup Entrupy, whose “on-demand authentication system” is getting some serious attention from Bloomberg and beyond.

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